![]() ![]() This way the CPC will adjust to reach your target CPI. If you go with this solution it means that you need to provide target CPI. This option is optimized for click traffic and it is just like any other Cost Per Click Campaign. There you will discover the two optimization tactics and you can select the one you consider the best. If you are interested to create this type of campaign, Pinterest offers you support and shows you the best practices in editing Promoted App Pins through their Help Center. Two Optimization Tactics For Promoted App Pins ![]() Moreover, in the research presented at the beginning of this blog post you can see that the majority of active pinners are below 40. When we discussed about this generation, we mentioned that they totalize the biggest number of mobile app usage in every category of apps. Well, if we talk about Millennials, we address our app to a wide area of users, from 16 to 36 years old. Even if you would think that Pinterest Promoted App Pins work only with classic categories related to beauty and food, you will be amazed to discover that many other types of users would appreciate this service. ![]() Speaking about audience, there are various opportunities provided by Pinterest. ![]() Look at them carefully because they will help us prove our point during this article. First, you can check some interesting stats recently published by Omnicore about Pinterest. Now, if we made you curios, let’s see all the insights regarding this new option for bringing your creation in front of its audience. While Pinners come to their favorite social network searching for something related to your app they will see a Pin with your app icon and an install button which allows users to download the app directly on their mobile device. Maybe you will see your app in the following scenario. Since Pinterest just released its new product Pinterest Promoted App Pins it is imperative to talk about that. As you already know, we are here to bring in front of your eyes the most innovative solutions for reaching your goal when it comes to advertising your app. ![]()
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